Audible
Lincoln Tunnel OOH
Commuting is unpleasant, and traffic through the Lincoln Tunnel is no joke. But one of the best ways to make commuting less miserable (even enjoyable) is with a good audiobook. So Audible used nearby OOH to suggest exciting titles to make their drive-time a breeze.
Brand-focused boards hero the drive-time listening occasion, an advantage audio content has over printed media.
Content-focused boards hero popular and exciting new titles in Audible’s selection, the largest audio content offering.
